Practical guides

Make images and documents lighter, faster, and easier to find

Clear, actionable answers about modern formats, compression, image SEO, privacy, and PDF optimization—written for creators, marketers, and website owners.

Formats · 7 min

WebP vs AVIF vs JPEG: which format should you use?

A practical comparison of compatibility, file size, quality, transparency, and the best use case for each format.

Read guide → Compression · 6 min

How to reduce image file size without ruining quality

Choose the right dimensions, format, and quality level to create smaller images that still look sharp.

Read guide → SEO · 8 min

Image SEO checklist for faster pages and better discovery

Improve filenames, alternative text, dimensions, formats, structured context, and Core Web Vitals.

Read guide → Privacy · 5 min

Why browser-based file processing is better for privacy

Understand local processing, what stays on your device, and what to verify before using an online converter.

Read guide → PDF · 7 min

How to optimize a PDF for web sharing

Reduce oversized images, remove unnecessary data, preserve readability, and test a PDF before publishing.

Read guide →